22 Jun
The basic elements of creativity: copy, transform and combine

Just as we noted previously with Part 2, Everything Is a Remix is a 4-part series exploring the pervasive remix/copy/sample techniques involved in every field from film to music to pure industry. In part three, series creator Kirby Ferguson explains how innovation really take place, describing the basic elements of creativity as: copy, transform and combine. In the video, Ferguson details exactly how the Mac was one of the few ideas that used these basic elements to create a truly innovate product, in many ways similar to Ford’s Model T that became a force in the global economy. If you feel like supporting the series, visit Everything Is a Remix and donate some money to keep Ferguson’s series running.

Everything is a Remix Part 3 from Kirby Ferguson on Vimeo.


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