55DSL_LARGE_LOGOS_small.mov Diesel clothing’s sportier little brother, 55DSL, commissioned NYC based directing and animation studio Tronic to produce a short film to open its fall fashion show in Italy, and flagship store exhibition. Here’s a statement from Vivian Rosenthal, one of the founders of Tronic, about the project: “Diesel is a very forward thinking, creative brand […]


If you’re a music fan, you’re probably aware of Complete Technique, the blinged jewelry line with sonic inspiration. They’re getting together with Italian streetware line 55DSL for a limited edition speaker pendant. Made from black and gold precious metals, each pendant is serialized and numbered from 1 to 55 and stamped bearing a hallmark of […]