1 Dec
Inspired by Juha Kankkunen’s 205 mph world-record ice run

Inspired by Finnish four-time world rally champion Juha Kankkunen’s 205 mph world-record breaking run on the frozen Baltic Sea, the Breitling for Bentley “Ice Speed Record” Chronograph is a celebration combining aesthetics from both top-tier luxury brands. The speeds were achieved in Bentley’s most potent convertible ever, the Supersport “Ice Speed Record” (of which only […]


29 Jul
2 hot days on the most notorious exotic car rally in America

The Bull Run began on the Vegas Strip with an explosion of internal combustion engines, wildly dressed hooligans, Amber Rose in a cleavage-exposing jumpsuit, rows of 6-figure supercars, Ice T and his ample bossomed partner Coco, and even Vanilla Ice behind the wheel of an imaginary car (the Firebreather, which we’ve covered here before) that […]


28 Jun
Finnish distillery distinguishes itself with eco-friendly packaging

Teerenpeli, a Finland-based distillery, originally started brewing Gold Medal-winning beer in the town of Lahti. Then in 2008 they began selling their five-year single malt whisky, and the rest is Finnish boozing history. Earlier this year, Teerenpeli launched their 8-year-old single malt whisky in eco-friendly packaging, carefully designed by the Design Foundation Finland and the […]


29 Apr
Create a questionable record, reap the marketing windfall

What do you do when you’re Bentley, and you want to create a spark in your marketing efforts? Easy — you break a difficult (but dubiously fringe) record, create a limited edition vehicle to commemorate this nominal achievement, and let the marketing monkeys fly. Such is the case with their latest Continental Supersports Convertible ISR, […]


28 Mar
Download the PDF or find a hard copy

In commemoration of the traditional vinyl, CD and digital release of the new Radiohead album The King of Limbs (out tomorrow, March 29, on tbd records), the band has created a newspaper called The Universal Sigh which it will be distributing free. Dedicated teams will be handing out copies of the paper across the USA, […]


3 Mar
When extreme sports go really extreme

Have you heard of Underwater Ice Hockey before? Are you telling me there’s a bunch of dudes out there in Finland and Austria playing ice hockey under the ice? WTF? Not only do they play upside down, with sticks, in freezing cold Arctic water, but they do it without oxygen masks. I repeat: WTF?! Sure […]


14 Jan
Hanna film trailer

The film Hanna centers around a teenage assassin played by Saoirse Ronan (Atonement, The Lovely Bones), who has been trained in the killing arts by her father (Eric Bana), an an ex-CIA agent, in the wilds of Finland. Apparently her father sends her on a mission and the poop hits the proverbial fan… all set to […]


12 Mar
Interviewing a Finnish legend

Hanoi Rocks are one of those bands that limitless musicians list as seminal, bridging the glam world of the New York Dolls with the gutter punks of the late 70s. When they dropped Bangkok Shocks, Saigon Shakes, Hanoi Rocks in 1981 they seemed on the cusp of world domination, captivating Europe and London with 1000 […]