We covered Meister (aka MSTR) watches new collection for 2014 in December, and today we highlight a new limited edition watch from the collection. The Los Angeles-based watchmaker, otherwise known as MSTR, has unveiled a special timepiece to celebrate the 2014 Chinese New Year — or the Year Of the Horse. It is only the first in a series […]


24 Jan
Legendary BBC host launches monthly LA Friday party TONIGHT!

If there were a Moses of dance music, you’d be hard pressed to find a more qualified candidate than Pete Tong. The legendary — but still very relevant — DJ established himself as an electronic music pioneer on BBC Radio One, launching his seminal Essential show way back in 1991 and has since grown to […]


As ScHoolboy Q gets ready to release his Oxymoron album next month (February 25), the LA rapper drops a sundry of product to get the kids hyped. First came the bootilicious video for “Man Of the Year”, then the stream for the Alchemist-produced track “Break the Bank”. Along with it, Q shows off the two covers for the Oxymoron album […]


17 Dec
Los Angeles brand evolves toward slimmer, refined style

Los Angeles-based Meister — aka MSTR — has just launched a new collection of watches for their upcoming 2014 season. While they maintain the rugged male-oriented aesthetic Meister is known for, the newest line moves away from the large, bold-faced watches of yore and evolves toward a slimmer, more refined style — one heavily influenced […]


3 Dec
Clean, simple & affordable suede & leather footwear

Los Angeles’ Generic Surplus releases a new silhouette for the holidays: the Champion. The Champion’s clean and simple aesthetic is offset by its pure affordability, despite its suede and leather upper. The LA label’s latest sneaker sits atop a new custom cup sole and is available in black or brown for only $95 — find […]


25 Nov
Los Angeles producer gets screwy for Diplo & Friends

Personally one of our favorite producers at the moment, Los Angeles’ Shlomo jumped on Diplo’s “Diplo & Friends” show on BBC Radio 1 for a Halloween-themed set. Which is perfect for Shlohmo, as his slowed & screwed style already has an organic spookiness to it. The 45-minute WeDidIt Halloween Takeover mixtape features tracks by artists […]


21 Nov
Sydney, LA, Bali & Milan battle for best custom motorcycle

Custom motorcycle builders (and clothing brand extraordinaire) Deus Ex Machina held their now-annual Boundless Enthusiasm Bike Build Off on Saturday, October 26th. The competition brought together all the campuses of the Deus Empire (Sydney, Los Angeles, Bali and Milan), where they selected the one-off custom bike they prefer most. Each store had between 40 to […]


18 Nov
Los Angeles label's headware homage to Biggie Smalls

Los Angeles’ SSUR specializes in the art of subversion via clothing, as we’ve seen in previous items like their COCO Made Me Do It hoodie. Now Ruslan Karablin’s label returns with a Biggie Smalls inspired snapback — a traditional black cap with a large “Notorious” logo emblazoned across the front in a large appliqué. The […]

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