14 Feb
Modular design, sustainable, 186 mph, handmade German EV

Regensburg, Germany-based PG made quite a splash a couple summers ago with the Blacktrail — the World’s Fastest Carbon Fiber and Titanium Electric Bike. The $80,000 sustainable vehicle stunned eco-fans with a futuristic design and tech-heavy engineering that made many take notice. Building a respected collection of handmade e-Bikes, Pedelecs and UrbanBikes, PG has now […]


1 Dec
Inspired by Juha Kankkunen’s 205 mph world-record ice run

Inspired by Finnish four-time world rally champion Juha Kankkunen’s 205 mph world-record breaking run on the frozen Baltic Sea, the Breitling for Bentley “Ice Speed Record” Chronograph is a celebration combining aesthetics from both top-tier luxury brands. The speeds were achieved in Bentley’s most potent convertible ever, the Supersport “Ice Speed Record” (of which only […]


11 Nov
What will $1,300,000 buy you? One helluva good time.

Lost In A Supermarket gets behind the wheel of the Zenvo ST1, the vehicle destined to put Denmark on the Ultra Supercar Map. Tested at the Willow Springs International Raceway, Nicolas Stecher got a taste of what it’s like to feel 1,104 horsepower at his disposal. One word? Ludicrous. All images taken exclusively for Lost […]


22 Feb
The 177 mph GranCabrio Sport convertible

The leaks for the upcoming Geneva Motor Show are sure to keep gearheads everywhere drooling til the show opens in all its Swiss glory at the end of the month. Add to the growing list Maserati’s new GranCabrio Sport — the successor to the standard GranCabrio, the Sport tweaks 16 more horses from its naturally-aspirated […]


26 Jan
Quite a day for Italian supercars

Quite a day for Italian supercars, altho for as much of a marketing ploy as the cosmetically altered Lamborghini Bicolore was, Pagani’s new Huayra is the polar opposite — it’s a brand new ultra supercar, a 7-years-in-the-making racing machine worthy of the torrential drool already spilled at Autoblog and Jalopnik this morning. The esteemed Italian […]


25 Dec
Precise corners, head-pulling throttle and euphonic sounds

When Audi chopped off the top of its inimitable R8 supercar, many called foul. We beg to differ; here’s the LIAS review. All photos taken exclusively for Lost In a Supermarket by the peerless Robert Kerian. Driving Audi’s latest revision of their world-class supercar, the R8 Spyder, is somewhat akin to sliding a newly minted […]


20 Oct
The $1,255,000 Zenvo ST1

An Indiana-based company called Red Sea Distribution has announced that it will begin importing the Danish-built Zenvo ST1 supercar to customers in the United States. Although not the first country you think of when one utters the word supercar, Denmark’s ST1 blows anything most of the free world has ever built. The mid-engined supercar is […]


14 Oct
SSC Ultimate Aero II unveiled

It seems French supercar maker Bugatti (well, it is owned by VW so that’s a bit questionable) are in a Supercar Cold War pit against American supercar maker Shelby SuperCars. After the Bugatti Veyron claimed the title of World’s Fastest Production Car in 2005, SSC snatched the belt with its Ultimate Aero. Bugatti of course […]