5 Mar
Thematically appropriate edition for Spring

The Reebok resurgence of the Insta Pump of the 90s has found its new life in the Furylite edition of the shoe, its latest iteration being a Spring-season appropriate floral motif that comes in two varieties: white or black. Aside from the flowery aesthetics, other boasting points of the shoe include no-tie lacing system, 3D Ultralite midsole […]


Keith Haring, street artist and beloved social activist, was the mind behind the legendary “Crack is Wack” street mural that has been lighting up the park in East Harlem since 1986. And now its iconic images go to Reebok footwear, who also has its roots to popularity tied deeply to the 80’s. In fact, Reebok […]


The Reebok Classic Blacktop Battleground Pump made a return earlier this spring, bringing with it its 90’s retro-resurgence right down to the pump feature on the tongue. The Geometric pattern adds to the retro-afrocentric-chic appearance of the high-top shoe. Details include a white and black leather upper with “geometric pattern” throughout, and an orange pump on […]


Earlier this week we showed you the Jean-Michel Basquiat x Reebok “Affili’Art” sneaker collection, and now it’s time for the Keith Haring estate to get in on the retro footwear action. The artwork of the famed New York artist is cleverly incorporated onto classic 80s Reebok silhouettes such as the Ex-O-Fit, Freestyle Hi and Classic […]


Reebok taps beloved artist Jean-Michel Basquiat for its latest “Affili’Art” collection of sneakers, a program that looks to fuse the worlds of art and fashion. Arguably Andy Warhol’s most talented protegee, Basquiat’s iconic neo-expressionist scribblings are screen printed onto the uppers of several of Reebok’s more popular silhouettes, including Classic Leather, Workout Mid, Ex-O-Fit, Freestyle and […]


27 Mar
Limited Edition sneaker hits boutiques this Saturday, March 30

Reebok offered its classic 1994 Ventilator silhouette to designer Rick Williams of the creative agency Distinct Life, who gave the running shoe a very premium look with soft burgundy leather, an embossed motif, mesh and suede. The collaborative “TDL Camo” sneaker also bears the signature of Frank The Butcher’s crew Business As Usual on a […]


3 Apr
Thermo regulation, movement & protection at a premium

As we announced, we just attended the Nike x NFL Uniform Event Launch in New York and the pageantry was writ large. In typical spotless Nike fashion, the new uniforms of America’s largest sport were unveiled after a strIng of introductions from major Nike execs like CEO Mark Parker, Charlie Denson and Kris Aman. Its a […]


31 Mar
Nike's athletic coup to be unveiled in New York City

In one of the biggest coups of American athletics, Nike has procured the exclusive clothing license of the NFL from the clutches of Reebok. Maybe you heard about Nike recently blocking Reebok (a subsidiary of Nike nemesis Adidas) from selling Tim Tebow New York Jets jerseys? Well that’s because the licenses were in a state […]

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