7 Mar
Classic watch inspired by navigational tools from WWII bombers

After a decidedly more ostentatious design with their Horizon Wristwatch, Bell & Ross return to their subtle ways with the latest piece in their collection, the WWII Bomber Regulatéur. As usual for the aviation and military-inspired watch makers, the Bomber Regulatéur is inspired by navigational tools from WWII bombers — just as their Horizon was […]


2 Feb
American designed, aviation-inspired Swiss made chronograph

You know we love our Bell & Ross watches, the perfect intersection of utility, technology and immaculate design. The latest in their line of Swiss-built watches is the BR 03-90 Power Reserve chronograph. It features the usual satin-brushed steel, matte galvanic black dial, photo luminescent index and hands, 100m water resistant anti-reflective sapphire glass and […]


Zuriick is proud to present LIAS Year In Style, the third installment of our Best Of 2011 retrospective series (after ART and BOOKS). We obviously cover a lot of fashion here at Lost In a Supermarket, so extracting only 10 brands, items, stories and exclusive interviews was a tough job. Arguments were had. Sartorial accusations […]


24 Aug
A limited edition black PVD roulette-themed timepiece

We’re pretty much suckers for almost anything Bell & Ross do, mostly because of the simplicity and consistency of their design. Not so much with this new limited edition BR01 Casino watch, featured in this article, emblazoned with a roulette table on the face set with concentric discs which tell the time. The wristwatch will […]


5 May
B&R blacks out their classic diving wristwatch

I’ve been on somewhat of a Bell & Ross kick lately, so it’s good to wake up to news of a new watch from the austere watchmakers. Their BR 02 1000m water resistant diver wristwatch gets their signature Phantom makeover, plumbing the entire watch in a deep all-black colorway. Constructed of PVD steel, the wristwatch features […]


28 Mar
The Bell & Ross BR 01 Red Radar wristwatch

Swiss watchmakers Bell & Ross have done an excellent job of taking basically one model and jazzing it up in a zillion different “limited” editions (Black-Out Edition, Carbon Fiber, etc etc), so we usually tend to ignore them (we did, admittedly, really sweat their Carbon Fiber Harley-Davidson). However their latest edition, the BR 01 Red […]


23 Nov
From $300 to $1 million, black out your wrists this holiday with the ultimate in anti-bling

There seems to be an inordinate amount of black watches being released lately, some with a simple noir theme while others are completely blacked out, darker than Dick Cheney’s soul at an orphanage. The pricetags similarly run the gamut from an affordable $500 for Angular Momentum’s Roiro watch to a mind-blowing $1,000,000 for Hublot’s garishly […]