No superfluous design here. Berlin based t-shirt company Violent Elegance is all about simplicity and purism…and they’re all the better for it. Never thought a circle, triangle or square could be so damn appealing. Can’t wait to see more from this camp. They offer free shipping too, which is nice since I have no idea […]

Here’s one from 10 Deep‘s spring / summer line. Hollywood is on fire right now. Not literally…not yet anyway — that comes later in the year when things warm up. You’ll see.

I’ve yet to see a creation by Danny Broddle and Emilie Albisser that hasn’t been on point. A rarity, indeed. I dig their clothes. And their music. Speaking of here’s “Those Are Sirens,” a dark and provocative track off their new album (no release date or title as of now). Anyway…here’s a tee from their […]

Valentine’s days sucks for guys. Shouldn’t we have like a guy’s day or something? Hell, we don’t even need to make it a separate day all together—I’d by happy if the gift thing coming up this month was a mutal exchange. No neckties, though—I’ll take this “My Double Valentine” tee by False. It’s part of […]

The full-service Philadelphia-based creative visual agency, Print Liberation, recently released this beauty. I’m ordering mine today…

Los Angeles based The Quiet Life latest and greatest. Perfect back to school fashion

Pubic School is definitely one of Lost in a Supermarket’s favorite lines. This shirt says it all and pretty much underlines their attitude and aesthetic. You’ll be hearing more about these guys in the future… stay tuned.

I don’t play tennis at all and could really care less about cocaine, yet i still want this shirt. Dig the razor blade action in the crest. Go Yoko Devereux.