10 Apr
A timepiece tribute to legendary World War I French Aviator

Inspired by the late great French ace fighter Georges Guynemer, Bell & Ross have applied a sophisticated, vintage aesthetic which pays homage to the watches of the period by giving it a 45mm gunmetal-finished case, tan leather strap and face accented by a red stork — the emblem of Guynemer’s squadron. The first Allied pilot […]


3 Apr
Iconic aviation watch gets updated in variety of colors & materials

Bell & Ross has dressed up their iconic BR03 line in ceramic casing. The 42mm watch is available in a wide selection of variations in color, wristband material and accents. With standard mechanical movement, satin-brushed steel pin buckle and ceramic-coated plate, this collection of aviation watches starts in the 3,000’s and quickly moves up from […]


After teaming up with Shaw Harley Davidson to create the “B-Rocket” motorcycle — a joint endeavor in time telling and biking — Bell & Ross continues with the motorcycle theme by releasing two additional limited-edition watches. Both the 46mm BR01 (above) and the 42mm BR03 have black padded leather straps with red trim, but the former features a […]


7 Sep
A silver alloy vintage watch that marks the hour with sound

Bell & Ross have preserved the enchantment of vintage timepieces with the PW1 and WW1 watch collection — which we covered almost exactly a year ago. Now they’ve sublimated those simple timepieces by manifesting them in a new oxidation-resistant alloy, Argentium. Doing so, the American watchmaker revives a common metal’s nobility allowing us to re-evaluate […]