We covered Seattle-based photographer Chris Jordan’s Midway photography project back in 2009, and its impact was undeniable. Since that time, Jordan and a film crew have spent the past three years at the Midway Atoll (located halfway between North America and Asia) filming the albatross living and breeding. Why? Because they’ve been consuming our plastic […]


29 Mar
Charles Moore draws attention to the growing, choking problem of plastic debris in our seas for TED

We touched on this epic plastic dilemma facing the Planet Earth a couple years back when we covered photographer Chris Jordan’s Midway: Message from the Gyre in 2009, but it doesn’t get any less scary. We have a serious, serious fucked up problem with our consumption of plastics, and if nothing changes we can just […]


5 Nov
'Vac from the Sea' by Electrolux

Obviously the plastic problem in the world’s oceans is an immense issue — that Texas-sized “floating island” of plastic in the middle of the Pacific is no myth. It’s a gigantic polyethylene polymer middle finger to Earth, and we just keep making more plastic — cos Gatorade Arctic Freez is so damn delicious! Electrolux is […]