We covered Seattle-based photographer Chris Jordan’s Midway photography project back in 2009, and its impact was undeniable. Since that time, Jordan and a film crew have spent the past three years at the Midway Atoll (located halfway between North America and Asia) filming the albatross living and breeding. Why? Because they’ve been consuming our plastic […]


29 Mar
Charles Moore draws attention to the growing, choking problem of plastic debris in our seas for TED

We touched on this epic plastic dilemma facing the Planet Earth a couple years back when we covered photographer Chris Jordan’s Midway: Message from the Gyre in 2009, but it doesn’t get any less scary. We have a serious, serious fucked up problem with our consumption of plastics, and if nothing changes we can just […]


26 Oct
A message from the Gyre

all images by Chris Jordan I’ve been completely captivated by Chris Jordan’s work since discovering his apocalyptic, Intolerable Beauty: Portraits of American Mass Consumption project. This picture of cell phones. Or this one of cell phone chargers. Or this one of Crushed Cars. Wow, what a comment consumerism’s magnetic charm. It’s like catnip to humans. […]