As the always adorable French ingenue Yelle prepares for her new album Safari Disco Club (March 29th; V2/Cooperative Music USA/Downtown Records), she drops a mini-film made up of two of her upcoming songs, the title track “Safari Disco Club” and “Que veux-tu”. Besides her producers Grand Marnier (Jean-Francois Perrier) and Tepr (Tanguy Destable) in the […]

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23 Jul
Advertising, Infinite Sadness, Odds / Ends, Read / Look / Listen
Because We Love You, vol 14: Dita Von Teese
The burlesque legend heats up for, then cools off with, Perrier

Kudos to Perrier for having the marketing balls to execute their latest campaign, titled Perrier Mansion with Dita Von Teese. I mean it doesn’t take Don Draper to realize pairing your product with someone as smoldering as von Teese is a surefire win, but the manner in which Perrier taps into her sensuality to promote […]

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