You have to tip your hat to the team at Red Bull, when they tackle a project they tackle it right. Last year’s Project X Shaun White-centered campaign was a knockout, and this latest snowboard film, Art Of Flight, looks to match. The gorgeously shot video only affirms the erstwhile-beverage company’s transition to global media […]

Today Leica Rumors announced three new limited edition variations of its M9-P, M3-P and the D-Lux 5 cameras. Created to celebrate the 20th anniversary of the vaunted camera maker’s flagship Vienna shop, the collection will be limited to only 20 of each camera. The D-Lux 5 (above) gets a bold “Leica” logo embossed across its […]

Remember when we sent Madman Mundt out to a super secret mission in Nicaragua? Well its finally time to announce the objective behind said mission: it was to ride along with Austrian downhill mountain biker Max Stöckl as he attempted to break the World Speed Record for a mountain bike on soil —as opposed to snow, […]

Last week we met with the fine folks at Pirelli and the ID Agency for a possible project, and in said meeting they were kind enough to hook us up with this year’s coveted Karl Lagerfeld-helmed Pirelli calender. Of course we previewed the mythology-based calender of International Supermodels Gone Greek back in November, but to […]

MYKITA has certainly never shied away from teaming up with an avant garde designer to offer a far-future look at eyewear. Their designs with Rad Hourani — as well as their headscratching Yuri sunglasses — are exercises in the eccentric. This latest collaboration effort with designer Bernhard Willhelm may not be as pioneering, but they’ll […]

In commemoration of the traditional vinyl, CD and digital release of the new Radiohead album The King of Limbs (out tomorrow, March 29, on tbd records), the band has created a newspaper called The Universal Sigh which it will be distributing free. Dedicated teams will be handing out copies of the paper across the USA, […]

Have you heard of Underwater Ice Hockey before? Are you telling me there’s a bunch of dudes out there in Finland and Austria playing ice hockey under the ice? WTF? Not only do they play upside down, with sticks, in freezing cold Arctic water, but they do it without oxygen masks. I repeat: WTF?! Sure […]

Austrian bag and fine accessory maker Hardgraft’s 3Fold bag may be just about the only small bag you’ll ever need. Looking at the photo above, it may appear to be just an overnight bag. But it has you fooled, the bag can actually transform into two other bags completely different in form — you can […]