For Ray-Ban’s 75th Anniversary (Ray-Banniversary, can we do that? We just did), Ray-Ban is presenting the Ambermatic Collection featuring yellow polarized, anti-glare lenses that were developed in 1978. The yellow lenses will also darken according to light and temperature too, just like the original 1937 Ray-Ban Aviators. The Ambermatic Collection is available in four styles: […]
26
Jun
Limited edition yellow polarized, anti-glare lenses
16
Dec
Accessories, Bags/Luggage, Design, Fashion, Features, Green, Jewelry, Outerwear, Style / Design, Watches
Zuriick Shoes sponsors our best FASHION stories of 2011
Zuriick is proud to present LIAS Year In Style, the third installment of our Best Of 2011 retrospective series (after ART and BOOKS). We obviously cover a lot of fashion here at Lost In a Supermarket, so extracting only 10 brands, items, stories and exclusive interviews was a tough job. Arguments were had. Sartorial accusations […]
11
May
Limited edition 18k gold sunglasses handmade in Japan
It takes a lot to make headlines with a new pair of Aviators, one of the most iconic frame shapes in the history of eyewear. So how does Dior Homme manage to do it? Easily, just handcraft your very own pair out of solid 18k gold, and only offer these extremely limited edition glasses to […]
4
Jan
Celebrating an eyewear icon
Arguably the most iconoclastic eyewear in the world celebrates its 70th anniversary this year, and in honor of the occasion Ray-Ban is releasing a Limited Edition Aviator to mark the legacy. Originally created in the 1930’s for US Army fighter pilots, what Aviators mean to me are much more than that. They are all my […]
21
Jul
Retro Sixties style in sunglass form
Normally Gucci sunglasses are a bit too gauche for my personal taste — what with their ornate, oversized golden signature “G”s on the temple and tinted lenses. With their new collection of “heritage” aviator sunglasses, however, Gucci have hit a successful combination of style and restraint. Aimed to resonate the hazy glamour of the 1960s, […]
23
Jun
Arguably the perfect pair of sunglasses
Quite simply, no matter how in-fashion or out-of-fashion they are, Ray-Ban Aviators will always be the definitive sunglasses for me. Oldmadman Mundt wore them when I was a nascent pup, and when I was rebelling from the fam I thought they were lame, and so I opted for big chunky Orange County surfer/skater glasses instead […]
2
Apr
The 'Dripping Aviators' from Ann-Sofie Back
Ann-Sofie Back has made the dripping sunglasses she premiered in last fall’s runway show into an aviator style set for the Spring 2010 season. As of now, I’m not exactly sure what I think. To state the obvious, they just look as if you left them on the dashboard of your car in the middle […]
