Just like almost every other auto manufacturer in the world, Mercedes-Benz understands the crucial transition to going small. While the luxury aspect of the brand continues to grow larger and larger, new segments are opening up below the expanding waistlines that offer Benz a chance at a new market. It was such a world that […]

If you’re looking for a road bike with all the high-end fixings but at a lesser cost, enter Bianchi’s Impulso Ultegra road bike. The entry-level bicycle, featuring shifters and 10 speed derailleur, is made from aluminum using a ‘hydroforming’ process, eliminating welding in the steering area and allowing Bianchi to customize each part of the frame […]

While Audi and BMW have shot out to the forefront of entry level premium German car wars with their A3 and 1-Series models respectively, Mercedes Benz was left curiously behind. That is about to change. First their lackluster A-Class model received a total redesign, one which updated its predecessor’s staid lines with a more aggressive, […]

We were happy to sponsor The Cultyard at this year’s New York Comic-Con this past weekend, as it represented a lot of what we love here at Lost In a Supermarket. Namely art of all types, comics, vinyl toys, world class artists and oh yes — plenty of nerds. Oh-so-many nerds, in oh-so-many packages. Hot […]

We told you a couple weeks ago about The Cultyard at the New York Comic Convention this year, and the time is nigh! If you live in New York, call in sick today — or just take a long lunch — and hit up the New York Comic Con for the The Cultyard collective. The […]