Unlike larger car companies that can keep a steady flow of new vehicles coming to the market, assuring the brand always stays fresh on the mid of clients, Rolls-Royce‘s business plan revolves around making only a few models, and crafting them to standards unlike nearly any other manufacturer on Earth. In order to keep the […]


19 Jul
Fight off the summer heat wave in light cotton tank tops & tees

California-based brand Altru Apparel works to bring you shirts and tank tops of the highest quality cotton with a clean cut, loose fit and far-ranging graphics. Altru taps into local landmarks, pop lyrics, bold titles and the 90’s — ah the good ‘ol days. Following previous licensing choices (including Thrasher Magazine, Mickey Rat, 90210, Star Trek […]


Can you begin to imagine what wondrous mysteries of nature and physics you’ll be able to witness when Vision Research’s new Phantom v1610 high-speed video camera gets into the hands of the right artist or researcher? With 1 million frames per second, we’re talking about capturing physical actions that take place infinitely quicker than the […]


7 Jul
Quite likely the first fixed-gear bike inspired by boardshorts

The Livery Design Gruppe’s (LDG) custom-created Phantom 4D bicycle is the latest in the capsule collection collaboration between the design company and Hurley. The award-winning Phantom Boardshorts inspired the Phantom 4D project, which Hurley launched in June in response to increased performance demands. The tech advanced Phantom Boardshorts incorporated Nike Flywire technology and feature a […]


5 May
B&R blacks out their classic diving wristwatch

I’ve been on somewhat of a Bell & Ross kick lately, so it’s good to wake up to news of a new watch from the austere watchmakers. Their BR 02 1000m water resistant diver wristwatch gets their signature Phantom makeover, plumbing the entire watch in a deep all-black colorway. Constructed of PVD steel, the wristwatch features […]


15 Feb
The Anatomically Correct way to nappytime

In this giant supermarket we live in, your life is full of many options. For instance, you can sleep inside the cartooned guts of a Tauntaun Sleeping Bag, inside the gaping maw of a 7 Foot Giant Shark, or even a wrapped up in a very realistic Grizzly Bear. But is that all, you may […]


26 Jan
Quite a day for Italian supercars

Quite a day for Italian supercars, altho for as much of a marketing ploy as the cosmetically altered Lamborghini Bicolore was, Pagani’s new Huayra is the polar opposite — it’s a brand new ultra supercar, a 7-years-in-the-making racing machine worthy of the torrential drool already spilled at Autoblog and Jalopnik this morning. The esteemed Italian […]


Yesterday Bugatti unveiled its latest vehicle, the 4-door 16C Galibier Concept at Ace Gallery in Beverly Hills to a small invite-only contingency. Before yesterday, the car had only been seen by non-Bugatti eyes once on this Earth — at a private showing at their Molsheim headquarters in mid September. Besides being the first viewing outside […]