After going soft porn in 2010 with Terry Richardson’s unforgettable take on the Pirelli Calendar, the Italians toned it down quite a bit and went classical with Karl Lagerfeld behind the lens in 2011, then went the naturalist route with Mario Sorrenti in 2012. Now Pirelli is continuing the tamed path with a very clothed […]


8 Dec
Discover the irrefutable logic behind Pirelli's no-tires-but-plenty-of-boob strategy

Yesterday morning we brought you the Pirelli Calendar 2012 photographed by Mario Sorrenti, and today comes the video showing the Making Of process behind the endeavor. Included are interviews with Sorrenti who explains why he chose Corsica, as well as interviews with all the models. It’s worth watching alone to hear Milla Jovovich’s awkward explanation […]


7 Dec
Milla, Kate Moss, Lara & Rinko fully naked in the Corsican sun

When previewed this summer, Pirelli’s 2012 ode to feminine beauty promised to be another stunner. This time famed Italian photographer Mario Sorrenti took over head lensmen duty for the tire maker’s yearly supermodel escapade, the successor in a long run of world class photographers. Last night at a gala event in New York City, Pirelli […]