Lost In A Supermarket gets behind the wheel of the Zenvo ST1, the vehicle destined to put Denmark on the Ultra Supercar Map. Tested at the Willow Springs International Raceway, Nicolas Stecher got a taste of what it’s like to feel 1,104 horsepower at his disposal. One word? Ludicrous. All images taken exclusively for Lost […]


9 Sep
In the land of Eastern Promises, will this car ever be produced?

Sure the realm of supercar providence has mostly been the iron-fisted dominion of Western Europe, but their borscht-swilling brothers in the Eastern Bloc have grown impatient with being ignored, and vow to enter the fray with their own gamble of heavily torqued tire melters. But given the investment, skill and experience needed to launch a […]


23 May
Celebrating the 50th anniversary of the DB4GT Zagato

Built to commemorate the 50th anniversary of the iconic DB4GT Zagato (far below), Aston Martin introduces their brand new V12 Zagato concept. Premiered this Saturday at the Villa D’Este Concours, the V12 Zagato will also appear as an endurance race car at the Nürburgring 24 hour race on June 25/26. The premier Italian design house […]


5 May
GPS, LCD touch screen, 185 mile range, regenerative braking and 120 mph... what more could you want?

Visually borrowing more than just a little from Confederate, the Lito Sora Electric Motorcycle doesn’t have much else similar to is gas burning kin. Two years in development, the Sora could be the bike that legitimizes electrics to the diehard motorcycle crowd. With groundbreaking features like on-board GPS, LCD touch screen, regenerative braking system, an […]


24 Feb
More power, more torque, less weight

Ferrari custom tuners Novitec Rosso will unveil their kit for the gorgeous 458 Italia at the upcoming Geneva Motor Show 2011. The tuned Italia will boast 609 hp with a top speed of more than 205 mphs thanks mostly to a re-engineered three-tailpipe exhaust system. The 39 boost in horsepower comes via an Inconel (the […]


26 Jan
Quite a day for Italian supercars

Quite a day for Italian supercars, altho for as much of a marketing ploy as the cosmetically altered Lamborghini Bicolore was, Pagani’s new Huayra is the polar opposite — it’s a brand new ultra supercar, a 7-years-in-the-making racing machine worthy of the torrential drool already spilled at Autoblog and Jalopnik this morning. The esteemed Italian […]


25 Dec
Precise corners, head-pulling throttle and euphonic sounds

When Audi chopped off the top of its inimitable R8 supercar, many called foul. We beg to differ; here’s the LIAS review. All photos taken exclusively for Lost In a Supermarket by the peerless Robert Kerian. Driving Audi’s latest revision of their world-class supercar, the R8 Spyder, is somewhat akin to sliding a newly minted […]


Weighing in at a scant 369 pounds and propelled by a potent 140 horsepower and 72 lb/ft of torque, Ducati thumped its chest as it unveiled the the most powerful middleweight sport bike on the market: the 2011 848EVO Superbike. Based on Ducati’s current middleweight Superbike, the 848, its “EVO” designation comes from significant all-around […]