I bless the cosmos for Tivo every day. With a quick blip of the remote it allows me to circumvent the endless synapse-deadening waves of network commercials, allowing me to actually enjoy watching TV. How did I survive without it? Except every once in awhile a commercial comes out that actually deserves to be seen — it conveys its message while actually bestowing some enjoyment for the viewer, even so far as enriching their day. What a concept. This here American Express commercial, which I saw last night for the first time, is such an example (I also love those Prius ones with the people pantomiming landscape). We’ll make a series out of these if Madison Avenue can actually plumb some cleverness out of their overpaid asses and keep good ones coming…
7
Oct
Giving my Tivo some well-needed rest
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