How do you show off the power of a 563 hp, 6.3-liter V8 supercar with 479 lb-ft of torque? Well if you’re Mercedes Benz and you want to show off your new 2011 SLS AMG you hire Michael Schumacher…

In this day and age where Green is the new Black for all things automotive, I would normally discourage launching a new car with scenes of apocalyptic environmental chaos. But this is after all the new Cadillac CTS-V Coupe,…

Since Benz and McLaren ended their partnership in the SLRs (could the precipitous drop in sales have had anything to do with this?), rumors have been flying about the new iteration of the McLaren brand –…

“Police frequently hide here,” chimed my iPhone repeatedly as I hummed in my bloodnail red Audi R8 5.2 along the 101, just minutes before crossing south over the Golden Gate Bridge into San Francisco. I’d just downloaded an app…

You know how I just got done ranting yesterday about the insidiousness of advertising, and how it’s a black festering sore on the soul of humanity? Well, here comes Nike with a well-timed rebuttal emphasizing the potential that advertising,…

Take a long look at the above photo. It’s GM’s booth at the 2009 NAIAS in Detroit, the most important car show in America. And no, it’s not after-hours. This is mid-show. Yowzers. I haven’t such…


