We missed this last week as LIAS was taking over Sicily and they don’t have Fallon on in Italy (just a bunch of people yelling about Berlusconi), but it’s just too good not to share. Odd Future, aka OFWGKTA, aka Odd Future Wolf Gang Kill Them All, performed on Jimmy Fallon for their first televised […]


26 Jan
Lambo flogs its best selling supercar for one more "special" edition

With only one month to go before Lamborghini unveils the highly anticipated V12 replacement for its halo Murciélago supercar at the Geneva Motor Show, Automobili Lamborghini announces one more Special Edition of its V10 Gallardo, the LP 560-4 Bicolore. Seeing as the Italian manufacturer only has 2 models, the boys at Sant’Agata are accustomed to […]


22 Nov
Forentijn Hofman's "Fat Monkey" squats a São Paulo park

The Rotterdam-based artist Florentijn Hofman has created this giant flip-flop sculpture of a fat and colorful monkey, lazily fallen flat on its backside. Constructed with the help of local students in São Paulo, where the “Fat Monkey” project was created, Hofman selected Brazil’s very own infamous flip-flop icon as the material of choice to construct […]


Don’t know how I missed this, but it’s just too funny not to pass on. To promote his new show on TBS (which premiers November 8), Coco buys a 1969 Dodge Dart, loads it up with plastic explosives, fireworks and popcorn, and drives it off a 900 foot cliff. Dude is like Rambo wrapped up […]


15 Oct
Jessica Bloom shoots the NYCC for LIAS

We were happy to sponsor The Cultyard at this year’s New York Comic-Con this past weekend, as it represented a lot of what we love here at Lost In a Supermarket. Namely art of all types, comics, vinyl toys, world class artists and oh yes — plenty of nerds. Oh-so-many nerds, in oh-so-many packages. Hot […]


12 Oct
Maserati's best performing vehicle ever, in action

Maserati unveiled its highest performing vehicle ever, the MC Stradale, at the Paris Auto Show and sent the auto world into a tizzy. As manufacturers are scrambling to make their vehicles more efficient and eco-conscious, Maserati is clearly taking aim inteh othe rdirection and putting an emphasis on performance. Always a force in luxury, as […]


8 Oct
If you live in NYC, call in sick today and nurture your inner nerd

We told you a couple weeks ago about The Cultyard at the New York Comic Convention this year, and the time is nigh! If you live in New York, call in sick today — or just take a long lunch — and hit up the New York Comic Con for the The Cultyard collective. The […]


24 Sep
Kid Robot, StrangeCo, Loyal Subjects, tokidoki, Mimobots, Cotton Candy Machine and more invade NYCC

This year at the New York Comic Con a collective called The Cultyard will be taking over a large swathe of the floor and sort of creating their own convention-within-a-convention. The idea being to congregate a certain aesthetic into one condensed location — an aesthetic defined by the artists and brands taking part. These include […]