Swedish producer Eric Prydz is capping off a massive year for himself with two new tracks, “Lycka” and “F.A.T.” — the former of which BBC DJ Zane Lowe is calling “the hottest track in the world right now.” Not only does Prydz share the two tracks in their entirety, but also a one-hour EPIC Radio […]
3
Dec
Swedish producer shares new tracks & set in their entirety
11
Jul
Your favorite breakfast cereal tiger... in baby blue
World renowned street artist Ron English, perhaps best known for his obese fast food icon MC Supersized, has introduced a new teal colorway for Fat Tony as part of his Cereal Killer Series. Teal Fat Tony can be found at Traffic In Cool or English’s own Popaganda site, directly to you from the artists studio. […]
2
Jul
Nike's athletic tech gadget now clearly transparent
You may remember when Nike sent us their new FuelBand a couple months ago to test out, of which we picked out some pros and cons, and gave it the ultimate test as we raced around frozen Swedish lakes in a fleet of Mercedes AMG’s. Now Nike’s coming out with a new look for the […]
22
Mar
Lost In A Supermarket tests Nike's athletic tech gadget motivator racing on frozen Swedish lakes... how much Fuel will it earn?
We just got a Nike FuelBand delivered to our offices, and we have to admit we’re both stoked and a bit perturbed. We appreciate the preview, but what exactly are you trying to tell us Nike? I mean we know the Fat Tire and Balvenie has its waistline effects, but dammit we’re working on it! […]
9
Nov
Combining two of mankind's greatest excuses to hurt himself
Sure they may be a bit aesthetically challenging, but Santa Cruz‘s new Beer Cruzer skateboard collection is sure to hit many a man in a well considered sweet zone. Combining two of his greatest loves and/or reasons to hurt himself — beer and skateboarding — the venerable Santa Cruz Skateboards line connects with everyman brewery […]
22
Nov
Forentijn Hofman's "Fat Monkey" squats a São Paulo park
The Rotterdam-based artist Florentijn Hofman has created this giant flip-flop sculpture of a fat and colorful monkey, lazily fallen flat on its backside. Constructed with the help of local students in São Paulo, where the “Fat Monkey” project was created, Hofman selected Brazil’s very own infamous flip-flop icon as the material of choice to construct […]
20
May
The Andes Transporter could save a lot of relationships
It’s always hard to tell what’s real in these wacky interwebs, but this marketing ploy by Argentinian beer company Andes sure seems to be legit. Not only legit, but really quite inventive. In this think-inside-the-box, free-social-media, scantily-clad-promotional-girls world of beer advertising you have to take your hats of to Andes if they really pulled this […]
